Freelance
When I’m not hunting for the best Pad Thai in SF or voraciously reading on my Kindle, I’m a freelance copywriter. I love uncovering what makes a brand special and shaping its voice to connect with the right audience.
Whether it's SEO-driven web copy, a bold manifesto, a punchy TV or radio script, or a full-scale marketing campaign, I love writing ideas that leave a lasting impression. Need fresh copy that doesn’t just fill space but drives results? Let’s make it happen.
LATEST PROJECT




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Style-Architects Weddings
For this luxury wedding planning company, I developed a refined yet approachable brand voice that resonated with their clientele. I started by creating a copy style guide to ensure consistency across all communication touchpoints. I then collaborated with the team to refresh their tagline, making it more streamlined and memorable. Using my style guide as a north star, I crafted the entire website to feel more personable and engaging, allowing potential clients to connect with the planners on a deeper level. Finally. I seamlessly blended SEO strategy with their newly defined brand voice—ensuring their online presence was both discoverable and compelling.