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In school, I was told I wouldn't like working on a car brand.
Turns out I love it.
TV
The ultimate solve for a chronic car-key-loser like myself. I fear that I now need a BMW.
Focused on fitting a story into :15s and feel like we accomplished it!
Inspired by years of my childhood wasted on the 405, this :15s was focused on the joyful parts of driving and not the terrible ones.
YOUTUBE
Working with a legend like Shannon Sharpe was fun, especially since he's already a big fan of the brand. We focused on keeping everything in his voice.
Learned Max's voice and audience to write authentic captions, as well as keeping up with his career to make sure the captions were timely.
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Was able to do a lot of "behind the curtain" things for the BMW Superbowl spot, including social media captions.
RADIO
Wrote the scripts for TED's podcast reads, applicable to each individual podcast genre.
BMW Form v. Function TED
00:00 / 00:34
BMW Changemaker TED
00:00 / 00:43
BMW Uncharted TED
00:00 / 00:42
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