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Hush and Shoulders
After hiding Head and Shoulders bottles from roommates, spouses, and any other shower guests, we realized the effective product needed a rebrand.
But what if the rebrand was a secret?
Underneath the regular branding hides the rebrand.
That way, no one will recognize it in your shower.
We'll use real secrets submitted to promote our own.
Entrance into the sight requires a secret.
Mobile interaction
BeReal
All this discretion because your scalp health should be your own business - not the grocery clerk's.
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